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8.3/ 10
Very good
Recommended without reservation
The most tenured agent in this guide — a 40-year Moorhead broker/owner with a RE/MAX Lifetime Achievement Award, now working alongside his son.
Pros
- ✓40 years in the business and a RE/MAX Lifetime Achievement Award — the deepest tenure of any agent in this guide
- ✓Broker/owner of RE/MAX Realty 1, physically headquartered in Moorhead since long before most competitors
- ✓Specialty tags include new construction and development land, useful for buyers outside standard resale
- ✓Now teamed with son Jayce Johnson (also RE/MAX Realty 1-licensed), adding coverage capacity
Cons
- ✗Team structure with Jayce means buyers/sellers may work partly with his son rather than Bruce directly
- ✗No single independently verified review count or star rating found — Yelp, Homes.com, and Cylex show scattered, inconsistent tallies with no confirmed unified figure
- ✗His RE/MAX profile's specialty list includes generic tags (e.g., equestrian, coastal lifestyle) that aren't obviously Moorhead-relevant — likely default category selections rather than genuine local niches
Agent overview
Bruce Johnson is broker/owner of RE/MAX Realty 1, headquartered in Moorhead, with nearly 40 years in residential real estate and a RE/MAX Lifetime Achievement Award. He now works alongside his son, Jayce Johnson, under the 'Bruce & Jayce Johnson Real Estate' banner, covering Fargo, Moorhead, West Fargo, and surrounding communities.
Core specialties
Veteran Full-Service Brokerage
40 years and a RE/MAX Lifetime Achievement Award covering the full range of residential transactions in Fargo-Moorhead.
New Construction & Development Land
Specialty tags and long tenure point to real experience with new-build and land-development deals, not just resale.
Commission & fees
Not publicly listed; typically negotiable
Who this agent is for
Sellers who want the most tenured broker in town
Four decades of transactions and ownership of the brokerage itself carry real local weight.
New-construction or development-land buyers
Specialty tags and decades of experience point to genuine familiarity with build and land deals, beyond standard resale.
Not for
Buyers who want one person handling every step personally rather than a father-son team.
Verdict
Johnson's tenure and Lifetime Achievement Award are the strongest credentials in this guide by a wide margin, and being the actual broker/owner in Moorhead since long before most competitors matters. The lack of one clean, verifiable review number is the gap — ask directly for references given the scattered review picture online.
Score: 8.3 / 10 · Very good
Areas served
Common questions about Bruce Johnson
How long has Bruce Johnson been in real estate?
Nearly 40 years, and he's the broker/owner of RE/MAX Realty 1 in Moorhead — he holds a RE/MAX Lifetime Achievement Award.
Will I work with Bruce directly or someone else?
He now works alongside his son, Jayce Johnson, as a team, so expect some parts of the process to involve Jayce.
Does he handle new construction or just resale?
His RE/MAX specialty tags include new construction and development land alongside standard buyer brokerage, consistent with his long tenure.